The Ultimate Guide to Rolex’s Sub-Brands
Rolex is one of the world’s most famous and prestigious luxury watch brands, known for its high quality, precision, and timeless designs. The brand has been around for over a century and has a rich history of innovation and excellence. One of the unique features of Rolex is its sub-brands, which cater to different segments of the market and offer a range of styles and features. In this guide, we will explore Rolex’s sub-brands in detail, their history, and what sets them apart.
Oyster Perpetual
The Oyster Perpetual is Rolex’s most basic and popular model. It was first introduced in 1926 and has since become an icon in the watch industry. The Oyster Perpetual is known for its classic design, robustness, and precision. It features a waterproof case, automatic movement, and a simple three-hand dial. The Oyster Perpetual comes in a range of sizes, materials, and colors, making it a versatile watch for any occasion.
Day just
The Datejust is one of Rolex’s most iconic models and has been around since 1945. It was the first wristwatch to display the date on the dial, and it quickly became a symbol of elegance and style. The Datejust features a classic design with a fluted bezel, Cyclops lens, and a Jubilee or Oyster bracelet. It comes in a range of sizes, materials, and colors, and is known for its accuracy and reliability.
Day-Date
The Day-Date, also known as the “President,” is one of Rolex’s most prestigious models. It was introduced in 1956 and is known for its exclusive features, such as the day and date display, as well as its luxurious design. The Day-Date is made of precious metals, such as gold or platinum, and features a range of dials and bracelets. It is often associated with power and success and has been worn by many world leaders and celebrities.
Explorer
The Explorer is Rolex’s watch for adventurers and explorers. It was first introduced in 1953 and was designed to withstand extreme conditions, such as high altitude and low temperatures. The Explorer features a simple, yet robust design, with a black dial and luminescent markers. It is made of stainless steel and has a waterproof case. The Explorer is a favorite among mountaineers and outdoor enthusiasts.
Submariner
The Submariner is Rolex’s most iconic dive watch. It was first introduced in 1954 and quickly became a favorite among divers and watch enthusiasts. The Submariner features a waterproof case, a rotating bezel, and luminescent markers. It is made of stainless steel or gold and comes in a range of dial colors. The Submariner is known for its durability, accuracy, and style, and is a staple in the watch industry.
GMT-Master
The GMT-Master is Rolex’s watch for pilots and travelers. It was first introduced in 1955 and was designed to display two time zones simultaneously. The GMT-Master features a rotating bezel with a 24-hour scale and an additional hand that can be set to a different time zone. It comes in a range of materials and colors, such as stainless steel, gold, and the famous “Pepsi” and “Batman” bezels. The GMT-Master is known for its functionality, accuracy, and style.
Yacht-Master
The Yacht-Master is Rolex’s watch for sailing enthusiasts. It was first introduced in 1992 and features a sporty and luxurious design. The Yacht-Master features a waterproof case, a rotating bezel,